Google Ads Management
Capture High-Intent Customers
at the Moment They Search
Turn Google searches into revenue with bilingual PPC campaigns that target buyers actively looking for what you offer—delivering measurable ROI from search, display, and shopping ads.
Start Your CampaignWhen Your Customers Are Already Searching
Every day, thousands of people in Central Mexico type exactly what they need into Google: "boutique hotel in San Miguel," "real estate agent near me," "interior designer Guanajuato." If your business isn't running Google Ads, you're invisible to these high-intent searchers—handing qualified leads directly to competitors who are.
Unlike social media advertising that interrupts people mid-scroll, Google Ads captures buyers actively searching for solutions. The intent is higher, the conversion rates are stronger, and the ROI is measurable from day one. Average conversion rates across industries hit 3.75%—meaning nearly 4 out of every 100 clicks turn into leads or sales.
At Eluvia, we build bilingual Google Ads campaigns that dominate search results in both English and Spanish. From keyword research to bid management to conversion tracking, we handle every technical detail while you focus on closing deals. Paired with organic SEO and local search optimization, your brand owns the entire first page of Google.
Why Google Ads Beats Every Other Channel
When prospects are actively searching, you capture demand instead of creating it. That's why PPC outperforms.
Immediate Visibility & Guaranteed Placement
Organic SEO takes 6-12 months to rank. Google Ads puts you at the top of search results the day you launch. No waiting, no hoping—just instant visibility for high-intent keywords. Ads appear above organic results 100% of the time, capturing clicks before competitors even have a chance.
High-Intent Targeting That Converts
People typing "luxury hotel San Miguel" or "real estate agent near me" aren't browsing—they're buying. Google Ads captures this purchase intent at the perfect moment. You control location targeting, device preferences, and even time of day. The result: clicks from qualified prospects, not tire-kickers.
Measurable ROI & Full Budget Control
Every click, conversion, and peso spent is tracked. You see exactly which keywords drive phone calls, form submissions, and sales. Businesses make an average of $8 for every $1 spent on Google Ads. Set daily budgets, pause underperforming campaigns, and scale winners—total financial control.
Google Ads Management Services
From keyword research to conversion tracking, we manage every element of your PPC campaigns—in English and Spanish.
Keyword Research & Strategy
Not all keywords are created equal. We identify high-intent search terms that buyers actually use—not vanity keywords with no conversion potential. Bilingual research captures both English-speaking expats and Mexican nationals. We analyze search volume, competition, and cost-per-click to build campaigns around keywords that deliver ROI, not just traffic.
Campaign Structure & Setup
A messy campaign structure wastes budget and kills performance. We architect campaigns with surgical precision—organized by service line, location, and language. Proper ad group segmentation ensures relevance, which boosts Quality Scores and lowers costs. We configure conversion tracking, link Google Analytics, and set up audience lists for retargeting before launching a single ad.
Bilingual Ad Copy & Creative
Generic ad copy gets ignored. We write bilingual headlines and descriptions that speak directly to buyer pain points and desires. Persuasive messaging paired with ad extensions (callouts, sitelinks, structured snippets) maximizes click-through rates. Display ads get custom visuals designed for impact. Every word is tested, refined, and optimized for conversions.
Bid Management & Optimization
Manual bidding leaves money on the table. Our AI-powered optimization adjusts bids in real-time based on device, location, time of day, and conversion likelihood. We shift budgets away from underperforming keywords toward high-converters. Smart bidding strategies (Target CPA, Target ROAS) automate the heavy lifting while we focus on strategic decisions that actually move the needle.
Performance Tracking & Reporting
Transparent reporting means no surprises. Monthly dashboards break down impressions, clicks, conversions, and cost-per-acquisition across all campaigns. You see exactly which keywords drive phone calls, form submissions, and sales. We track beyond vanity metrics—focusing on actions that generate revenue. Clear insights mean informed decisions about where to invest more and where to cut losses.
Cross-Platform Integration
The most profitable strategies coordinate efforts across channels. We combine search ads with Facebook retargeting, use display campaigns to warm cold traffic, and layer in email sequences to nurture leads. Google Ads doesn't exist in isolation—it's part of an integrated growth system that captures demand at every stage of the buyer journey.